5 SEO Tips to Help Clients Find Your Accounting Firm
Search engine optimization might sound technical, but the basics are straightforward. Here are five things you can do today to help more clients find your firm online.
1. Claim Your Google Business Profile
This free listing puts your firm on Google Maps and local search results. Include your address, hours, services, and photos.
2. Use Location-Based Keywords
Include your city and state in your page titles and content. "Tax Accountant in Austin, TX" helps Google understand who you serve.
3. Create Service-Specific Pages
Don't list all your services on one page. Create dedicated pages for tax preparation, bookkeeping, advisory services, etc.
4. Get Client Reviews
Reviews boost your local rankings and build trust. Make it easy for satisfied clients to leave Google reviews.
5. Keep Your Site Fast and Mobile-Friendly
Google prioritizes sites that load quickly and work well on phones. Test your site at Google's PageSpeed Insights.
Next Steps
SEO is a long game, but these fundamentals will put you ahead of most competitors. For a website built with SEO best practices baked in, check out our accounting website templates.
